ABOUT
the BRAND

Known for our signature romantic style, relaxed approach, and intentional designs, our award-winning, North Carolina-based studio provides a luxury concierge-level experience to all clients. 

Our ideal clients are couples that find joy in the details, and ones that focus on incredible moments, guest experience and having the magical of wedding celebrations.

“We had so much fun and loved Sarah's creativity and enthusiasm.”

— Alexis | bride

“Choosing Sarah was the best decision we made for the wedding.”

— Greg | father of the bride

Our Style

Nestled in the heart of the South, we specialize in curating weddings that blend timeless elegance with a warm, inviting Southern charm. With an unwavering commitment to luxury, each event is meticulously crafted with an attention to detail that ensures every moment is flawless and every element feels bespoke.

Our Story

Southern hospitality is at the core of our approach—creating a seamless experience where guests feel cherished and every couple feels like royalty. Whether it’s a grand estate affair or an intimate garden ceremony, every celebration is infused with romance, elegance, and warmth, making each couple’s vision come to life in the most magical way.

Our Method

With a deep appreciation for Southern traditions and an eye for sophisticated design, we bring both elegance and heart to every wedding, ensuring it’s not just an event, but a beautiful story told through every carefully considered detail.

BEHIND
the SCENES

A mastermind of intentional design, logistical management and flawless execution. A love enthusiast, detail fanatic and micro-organizer who appreciates the joy of celebration.

With the keen vision of an art director, I work alongside my couples to craft celebrations that are effortless at the core — brimming with genuine relationships, breathtaking designs, and candid moments. I am endlessly inspired by the interplay of light, and I view weddings as intricate, exuberant, and stylishly emotional festivities that continually captivate my heart.

S

H

“Multiple guests remarked how the day flowed so naturally, a testament to the preparation and planning by Sarah.”

— ali | bride

the

INSPIR

ATION

Travel / Great Light / Family / Fine Paper / Nature / The Ocean / Horses /
A Delicious Meal / Architecture 

what I'm known for

authenticity

weekend indulgence

reality tv

KNOWN TO SPLURGE ON

louis vuitton

MY FAVORITE PLACE TO HOLIDAY

BY THE SEA

ALWAYS ORDER ME AN

OLD FASHIONED

ENTIRELY UNDERRATED

SNAIL MAIL

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Explore the Portfolio

What We Do

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Discover the Experience

How We Do It

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S

SoHo Events is a team that is committed to diversity and inclusion, and believe every love story is worthy of celebration.

— Sarah